An agentic commerce lab

An agentic commerce lab

We help good products win.

We help good products win.

M11 Labs builds frontier use cases for AI in commerce, and powers an agentic trust platform. Use the platform to verify product claims and track competitor threats.

M11 Labs builds frontier use cases for AI in commerce, and powers an agentic trust platform. Use the platform to verify product claims and track competitor threats.

M11 Labs builds frontier use cases for AI in commerce, and powers an agentic trust platform. Use the platform to verify product claims and track competitor threats.

Free Audit. Results in minutes.

In partnership with

  • Shopify

    Stripe

    Google for Startups

    aws

    AWS

    Meta

M11 Research

Our research explores what AI-native commerce could become.

M11 Platform

Our agentic trust and intelligence platform checks what a brand says, what evidence supports it, what is missing, and what competitors are doing.

From detecting commercial gaps to deploying verified evidence.

PRESENCE

Catch data sources that hurt your brand’s identity.

So AI represents your brand the way you intend, not the way bad sources do.

ACCURACY

Fact-check every claim your brand makes.

So AI only repeats claims that hold up to scrutiny.

COMPLETION

Fix every data gap in your product and brand.

So AI never skips your products for missing or messy data.

COMPETITION

Track threats from competitors and the market.

So you see and counter rivals on AI surfaces before they cost you sales.

By the numbers.

One platform and one set of agents power everything on both sides.

1,500+

Brands

6,500+

Claims stress-tested

20,000+

Regulatory exposure scans

28

Markets, 13 currencies

By the numbers.

One platform and one set of agents power everything on both sides.

1,500+

Brands

6,500+

Claims stress-tested

20,000+

Regulatory exposure scans

28

Markets, 13 currencies

By the numbers.

One platform and one set of agents power everything on both sides.

1,500+

Brands

6,500+

Claims stress-tested

20,000+

Regulatory exposure scans

28

Markets, 13 currencies

Brands that can prove their claims will win.

M11 exists so the good products are seen, believed, and chosen.